Incidium Ltd

Incidium Ltd Digital Media & Technology Service Company. Digital Signage & Interactive Apps in Event Industry Lovers of all things Event & Technology related, sad really...

16/10/2014

15 Resources on Conversion Centered Design - Want to really rock website conversions? Then perhaps you should be thinking about your design. To help you, we’ve put together a list of useful recent articles addressing several aspects of this topic. Let’s dive in! Image: Pixabay Graphical Elements and Clean Design 1. Steamfeed outlines five web design elements influencing conversion rate. It explains what to do if you’ve got a great product but your site is failing to con... http://ow.ly/2Pc97M

14/10/2014

5 Ways To Increase Conversions Using Instant Gratification - Ok, I’ve got an awesome startup idea. It’s worth billions of dollars. Want to hear it? It’s a new taxi service! How is it different from the regular taxi service, you ask? All the cars are black and it’s more expensive! I think you see where I’m going with this. The startup is called Uber, [...] The post 5 Ways To Increase Conversions Using Instant Gratification appeared first on The Daily Egg. http://ow.ly/2P0QqQ

11/10/2014

Adding Customer Reviews Increased Revenue by 7.5% - Disclaimer: The winner of this case study hasn& #8217;t been revealed in the post below. Please watch out for an update on the same space on October 16, 2014. The Company Czc.cz is a leading computers and electronics online store in the Czech Republic. They have a wide range of products from mobile phones, laptops, gaming devices to electronics and IT specialities. To encourage first time visitors to buy from their webs... http://ow.ly/2OTdPb

11/10/2014

2014 Holiday Marketing Guide: Lessons From the Big Wigs - Halloween is just around the corner, and before the jack-o-lanterns come down, Thanksgiving and Christmas decorations go up. Merchants open themselves for business to rake in the holiday profits earlier every year—but the planning starts long before the decoration and themed ads. E-commerce sites are no different from brick-and-mortar stores in holiday preparations: they’ve got [...] The post 2014 Holiday Marketi... http://ow.ly/2OTdPa

10/10/2014

Making Every Word Count: 3 Copywriting Must-Dos for Maximizing Conversions http://ow.ly/2OPuLw

09/10/2014

The 5 Times When You Absolutely Must do A/B Testing - The world needs more A/B testing. Why? Because A/B testing is the most effective way to raise conversion rates. Tragically, according to Econsultancy, a paltry 38% of companies are doing A/B testing. There’s obviously a problem here. What I’m proposing in this article are five times when you absolutely must do A/B testing. The five [...] The post The 5 Times When You Absolutely Must do A/B Testing appeared first on T... http://ow.ly/2OMsIP

08/10/2014

12 Essentials of a High Converting Landing Page - Goal: To create the world’s most effective landing page. Problem: Where the heck do I start? Crafting a competition-crushing landing page is not for the faint of heart. There are dozens of different components to keep in mind, a whole science of psychology lurking beneath the surface, and the vague idea of “what the customer [...] The post 12 Essentials of a High Converting Landing Page appeared first on The Daily Egg. http://ow.ly/2OJFmH

07/10/2014

Troubleshoot User Experience (UX) for Better Conversions - User experience (UX)—it& #8217;s all about how easy it is for people to use your website to find what they want. Or, as Jakob Neilsen and Don Norman put it, the term& #8230; & #8220;encompasses all aspects of the end-user& #8217;s interaction with the company, its services, and its products.& #8221; Get it wrong and people will simply move on [...] The post Troubleshoot User Experience (UX) for Better Conversions app... http://ow.ly/2OGTa0

04/10/2014

Pricing Tips: How to Compete on Price (Without Going Bust!) - It used to be that Web-only retailers could get away with checking their competitors’ prices, at most, once a week. Now, with e-tail behemoths like Amazon.com using dynamic prices to shift pricing on a dime (particularly on in-demand products), other retailers have to scramble to catch up. Is this something you can or should catch up [...] The post Pricing Tips: How to Compete on Price (Without Going Bust!) a... http://ow.ly/2OAyno

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