16/02/2026
Last September in Milton Keynes, HerFleet was pitched to the Dream Machine and shortly afterwards selected to be featured by HelpBnk.
The recognition reflects the momentum behind what we are building.
Founded in Milton Keynes, HerFleet raises standards in private hire and passenger transport.
National visibility aligns with the direction the company is taking.
Thank you to Simon Squibb for creating a platform where founders are challenged to step forward.
She spent 12 years climbing the corporate ladder... 😳
Only to be made redundant from the job she actually loved.
With every promotion, Sharmina felt more like a robot - performing a role that demanded she fit into a box that was never designed for her.
So she refused to let her future be decided by a boardroom she wasn’t even in.
She took a 9-5 in Project Management to keep the lights on.
But in the evenings, she got behind the wheel as a private hire driver.
And that’s where everything changed.
While the corporate world felt transactional and cold, the car was real.
It was the only time she didn’t feel like a robot.
So she created .
Professional transport built on dignity, not desperation.
A fleet of flagship Mercedes-Benz vehicles driven by licensed professionals who go through enhanced DBS checks, safeguarding exams, and advanced driving tests.
Yet the industry treats them like numbers.
Emily Darlington MP sent a formal letter of congratulations on House of Commons stationery.
University of Buckingham reached out. A Global Tech firm wants HerFleet as the face of their VIP airport arrivals.
100% 5-star rating on Google from real passengers.
She designed the logo herself. Built the website from nothing. Films and edits all the content on the road.
She’s driven 150 miles to take an elderly passenger to visit her sister after her husband passed away.
Then sat in a motorway service station with her laptop in the back of the car, catching up on invoices and business development emails.
The sacrifice has been time away from her children.
Trading bedtime stories for late nights on the road.
But she’s proving something the corporate world never could.
That when you treat drivers like professionals and passengers like people, you create a service the community can actually trust.
In 12 years of corporate life, she was never truly seen.
Now she’s building a business where neither drivers nor passengers are treated like machines.